Evaluation question 3 finished
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Friday, 4 May 2012
Tuesday, 1 May 2012
Monday, 23 April 2012
Tuesday, 27 March 2012
Tuesday, 20 March 2012
Thursday, 15 March 2012
Tuesday, 13 March 2012
Further audience profiling
Me and Jordan searched for our artist (Mirrored theory) on iTunes, and found he had several songs on there, and so we saw similar artists, and they were artists such as pendulum, which we suspected initially would be of similar interest. The printscreen for this is on Jordan's blog, and confirmed that we have indeed hit the genre we intended to.
Audience Profiling
Before we started our production we expected our audience to generally fit into a certain demographic profile (as listed below):
Age - Between 15 and late 20's
Gender - Mostly male, but with some females.
Occupation - Predominantly students
Media interests - We expected them to mostly enjoy this type of music, and not particularly listen to other types of music much.
Social class: - We expect this to be fairly irrelevant as most people, of all social classes have access to music and as such all social classes listen to this type of music. We believe that most artists would come from middle class backgrounds.
Our initial results have shown:
Age: - Predominantly 17-25 category, some in the later 20's however.
Gender: - Slightly more males than females.
Occupation: - Mostly students.
Media interests: - Some listen to this music all the time, some not much, but most people did listen to predominantly this genre.
These are our initial results, however the sample is too small to accurately judge right now. Will update this audience profiling later on.
Age - Between 15 and late 20's
Gender - Mostly male, but with some females.
Occupation - Predominantly students
Media interests - We expected them to mostly enjoy this type of music, and not particularly listen to other types of music much.
Social class: - We expect this to be fairly irrelevant as most people, of all social classes have access to music and as such all social classes listen to this type of music. We believe that most artists would come from middle class backgrounds.
Our initial results have shown:
Age: - Predominantly 17-25 category, some in the later 20's however.
Gender: - Slightly more males than females.
Occupation: - Mostly students.
Media interests: - Some listen to this music all the time, some not much, but most people did listen to predominantly this genre.
These are our initial results, however the sample is too small to accurately judge right now. Will update this audience profiling later on.
Monday, 12 March 2012
Album Artwork Update
This is some artwork i've been working on, using photoshop. This is likely to be the front of my album artwork, and i wanted to keep it fairly simple, but wanted to bring across what kind of music video it was in the actual artwork.
Thursday, 8 March 2012
How is genre addressed in any media product?
Descriptive - In our thriller a male killer is shown to be chasing a female character, which fitted into the category of horror and particularly the sub genre of a killer hunting a female down. This shares similar characteristics with similar films in the genre.
Functional - In our thriller we tried to produce something that reflected what we thought was an ever present issue (stalking), and we tried to bring this meaning through in our production, to represent the voyeurism shown by individuals in society.
Neale - Our thriller opening conformed to Neale's idea that 'Genre is a repetition with an underlying pattern of variations', in that we wanted to make sure it fitted in with the genre, but we added a slight twist in that we wanted it to appear as a dream/reality scenario, which was left open to interpretation by the viewer.
Sarris - We wanted to, in our thriller, create a sense that they could identify with our particular style of mixing reality and a dream world, which also came through in our music video production, which Andrew Sarris defined as reccuring themes.
Clover - In our thriller, it was predominantly about the idea of a final girl, and this was shown as the male character hunted down the last female character, and killed her. We never really see it from her perspective however, as he is constantly in control and eventually catches and murders her.
Paradigms - For our genre of a slasher horror film, we wanted to ensure that we really conformed with the genre. We brought in colour representation (white is good, black is bad), and also the gender representation where the male stalks the female, and the thriller very much conforms to the paradigms expected from a 'slasher horror'.
Functional - In our thriller we tried to produce something that reflected what we thought was an ever present issue (stalking), and we tried to bring this meaning through in our production, to represent the voyeurism shown by individuals in society.
Neale - Our thriller opening conformed to Neale's idea that 'Genre is a repetition with an underlying pattern of variations', in that we wanted to make sure it fitted in with the genre, but we added a slight twist in that we wanted it to appear as a dream/reality scenario, which was left open to interpretation by the viewer.
Sarris - We wanted to, in our thriller, create a sense that they could identify with our particular style of mixing reality and a dream world, which also came through in our music video production, which Andrew Sarris defined as reccuring themes.
Clover - In our thriller, it was predominantly about the idea of a final girl, and this was shown as the male character hunted down the last female character, and killed her. We never really see it from her perspective however, as he is constantly in control and eventually catches and murders her.
Paradigms - For our genre of a slasher horror film, we wanted to ensure that we really conformed with the genre. We brought in colour representation (white is good, black is bad), and also the gender representation where the male stalks the female, and the thriller very much conforms to the paradigms expected from a 'slasher horror'.
Tuesday, 6 March 2012
Digipak planning
For the Digipak, I am considering using a still image from the actual music video, and adding effects to try and create an image such as that of the one shown in the music video, thus linking the two ideas together.
Then I will try and create some kind of logo for 'Mirrored Theory' and try to place this in the shot, and then perhaps the song name too. There are a couple of shots I was thinking of using, one being the long shot through the window, shown below:
The other shot i was thinking of using was this one:
The first would work well, because there is black space around the shot for text to fit in, and the actual window shot, with added effects, would contrast really well with the black edges.
The second would also work well, because of the nature of the shot, it includes a broken window, and a general feel for how the video goes. Both could be used as front and back of the digipak.
Then I will try and create some kind of logo for 'Mirrored Theory' and try to place this in the shot, and then perhaps the song name too. There are a couple of shots I was thinking of using, one being the long shot through the window, shown below:
The other shot i was thinking of using was this one:
The first would work well, because there is black space around the shot for text to fit in, and the actual window shot, with added effects, would contrast really well with the black edges.
The second would also work well, because of the nature of the shot, it includes a broken window, and a general feel for how the video goes. Both could be used as front and back of the digipak.
Update
Video has been finished and uploaded to YouTube: http://www.youtube.com/watch?v=mtHL09s2aoI
Got good feeback so far, and currently have a survey going on survey monkey, which has gathered just 4 responses so far, but feedback has been positive. Also, 9 responses have been collected in paper form, which have all been good feedback, and the general consensus is that the video wouldn't have benefited from lyrics and that the standard of editing is good...so happy days!
Got good feeback so far, and currently have a survey going on survey monkey, which has gathered just 4 responses so far, but feedback has been positive. Also, 9 responses have been collected in paper form, which have all been good feedback, and the general consensus is that the video wouldn't have benefited from lyrics and that the standard of editing is good...so happy days!
Thursday, 1 March 2012
How gender has been addressed in my production outcome (music video)
In the production of our music video, gender has not been either systematically challenged or developed. Instead, in my production outcome stereotypes have been both challenged and developed to an extent.
Stereotypically, men are supposed to both physically and mentally stronger than females. This is challenged in the way that Nelson (main character) appears to have gone insane and thus is emotionally weak. But also, within the same production he is shown to be decisively stronger than the female character, such as towards the end of the video where Nelson and Becky (the female character) have a fight, in which Nelson disarms Becky and then goes on to apparently strangle Becky, thus demonstrating and upholding the time old stereotype that the male is physically stronger than the female.
The audience would react perhaps with bewilderment to these events, because usually the stereotypes are either challenged or developed, and yet in this music video the stereotypes of gender are both challenged and developed. This would add to the confusion intended to occur within the video.
A way in which the male stereotype is developed is in that Nelson is clearly quite aggressive, demonstrated by his frenetic behaviour (such as when he assaults a wall) and obviously, when he murders Becky towards the end. This stereotypes the aggressive nature of males and perhaps the possessive nature if a woman is involved? The audience would relate to this and feel that their stereotype has been extended further.
Stereotypically, men are supposed to both physically and mentally stronger than females. This is challenged in the way that Nelson (main character) appears to have gone insane and thus is emotionally weak. But also, within the same production he is shown to be decisively stronger than the female character, such as towards the end of the video where Nelson and Becky (the female character) have a fight, in which Nelson disarms Becky and then goes on to apparently strangle Becky, thus demonstrating and upholding the time old stereotype that the male is physically stronger than the female.
The audience would react perhaps with bewilderment to these events, because usually the stereotypes are either challenged or developed, and yet in this music video the stereotypes of gender are both challenged and developed. This would add to the confusion intended to occur within the video.
A way in which the male stereotype is developed is in that Nelson is clearly quite aggressive, demonstrated by his frenetic behaviour (such as when he assaults a wall) and obviously, when he murders Becky towards the end. This stereotypes the aggressive nature of males and perhaps the possessive nature if a woman is involved? The audience would relate to this and feel that their stereotype has been extended further.
Tuesday, 28 February 2012
Questionnaire for the rough edit screening
Jamie and Jordan's Questionnaire
1.How often do you listen to this type of music? (tick where appropriate)
-All the time
-Sometimes
-Not much
-Never
2.How did you find the video?
-Interesting
-Exciting
-Boring
-Made no sense
-Other (please state)
3.How well did the video represent the music?
-Very well
-Reasonably
-A bit
-Not at all
-Extra comments? (below)
4.Would the video have benefited from having lyrics?
-Yes
-No
5.Was there any part which could have been done better/ any parts which were particularly good?
(comment in space provided)
6.How did you rate the editing of the video?
/10
7.Would you watch it again?
-Yes
-No
EXTRA COMMENTS BELOW
Thank you!
1.How often do you listen to this type of music? (tick where appropriate)
-All the time
-Sometimes
-Not much
-Never
2.How did you find the video?
-Interesting
-Exciting
-Boring
-Made no sense
-Other (please state)
3.How well did the video represent the music?
-Very well
-Reasonably
-A bit
-Not at all
-Extra comments? (below)
4.Would the video have benefited from having lyrics?
-Yes
-No
5.Was there any part which could have been done better/ any parts which were particularly good?
(comment in space provided)
6.How did you rate the editing of the video?
/10
7.Would you watch it again?
-Yes
-No
EXTRA COMMENTS BELOW
Thank you!
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